The Tourist Office of Les Baux-de-Provence has been committed to a continuous improvement approach for several years.

Classified in Category 1 and holder of the Qualité Tourisme™ label, it is now engaged in the process of obtaining the Destination d’Excellence label, which replaces the Qualité Tourisme™ label.

The Qualité Tourisme Label

The Qualité Tourisme™ label is the only French state label awarded to tourism professionals for the quality of their welcome and services. To obtain the label, the provider must successfully follow a quality process that complies with the essential requirements for customer satisfaction.
As a guarantee of trust, services are regularly subject to independent and unannounced inspections. This mark of recognition allows you to confidently choose tourism establishments that offer quality services.

A Tourist Office awarded the Qualité Tourisme™ label guarantees:

• a warm and attentive welcome,
• clear and accurate local tourist information,
• comprehensive information about services and events offered in the area,
• a response tailored to your needs,
• monitoring and follow-up of customer satisfaction,
• promotion of local resources,
• a team trained to welcome visitors with disabilities,
• a team committed to sustainable development.

The “Destination d’Excellence” Label

Created on 1st May 2025, it is intended to replace the “Qualité Tourisme” label. It retains the core principles of the “Qualité Tourisme” scheme, particularly the guarantee of a high standard of welcome and service quality, while strengthening requirements in terms of environmental responsibility and information provided to visitors with disabilities regarding the accessibility of the services offered.

An eco-aware team

The team of the Tourist Office of Les Baux-de-Provence is fully committed to integrating sustainable development principles at the heart of its missions, through a responsible, transparent and evolving approach.
Aware of the environmental, social and societal challenges we face today, we affirm our commitment to taking concrete and collective action.